Devassa - Tropical Mix

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Tropical MIX

Devassa is a Heineken beer brand that has a deep connection with Brazilian music and culture. To launch this new brand concept, instead of a traditional TV spot, we created a music video starring Iza reinterpreting Brazil Pandeiro, an iconic song from Novos Baianos.

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Grey Brazil

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Devassa is a Heineken beer brand that has a deep connection with Brazilian music and culture. To launch this new brand concept, instead of a traditional TV spot, we created a music video starring Iza reinterpreting Brazil Pandeiro, an iconic song from Novos Baianos.

Creative, Designer and Art Director.

2020