I am a Brazilian art director and designer currently working as a Creative Director at GUT São Paulo.
I've Been working on advertising, focused on design, for the past 10 years.
I've started my career in the design sector of the Paraná State Education Department. A southern state of Brazil where I was raised. It was a lovely place where I could learn a lot, designing school signage and study books for special needs kids of state schools.
At that time, I was really involved with music. Having my own band with my friends taught me a lot about DIY and group work. We had to design everything for it. Those gigs were made by us for us. For some reason, my heart beats at a slow pace. Maybe I left one beat or two on those moments.
Back in my hometown, São Paulo, I had my first chance at a big advertising agency. It was thought at the beginning. I believe those days made me a resilient person though. After a while, I went through some agencies, met incredible people, and created works that I'm really proud of. Even those which were not awarded in any place. I believe we put a little of us, at the moment we are, in everything we do.
I’m deeply passionate and curious about typography. So much so, that I hold a side hustle where I explore and experiment with this universe. You can check it out on my Instagram, where I keep uploading most of my studies and other things that doesn't make it to this portfolio.
Feel free to drop me a line.
Jury Participation
Awards and Recognition
ADC102 (TYPOGRAPHY JURY) 2023
Cannes Lions
Silver - New Iconic Kisses (Print)
Bronze - New Iconic Kisses (Film)
Bronze - New Iconic Kisses (Brand Experience)
Shortlist - Mosquito Vs Mosquito (Innovation)
Shortlist - Mosquito Vs Mosquito (Sustainable Development Goals)
Shortlist - Yoki Bonfire (Film Craft)
Shortlist - New Iconic Kisses (Print)
Shortlist - New Iconic Kisses (Print)
Shortlist - New Iconic Kisses (Print)
Shortlist - New Iconic Kisses (Print)
Shortlist - New Iconic Kisses (Print)
Shortlist - New Iconic Kisses (Print)
Shortlist - New Iconic Kisses (PR)
Shortlist - New Iconic Kisses (Brand Experience)
Shortlist - New Iconic Kisses (Brand Experience)
Shortlist - New Iconic Kisses (Film)
Shortlist - New Iconic Kisses (Film)
Shortlist - New Iconic Kisses (Film)
Clio & Clio Sports
Silver - Awards - New Iconic Kisses (PR)
Silver - Awards - New Iconic Kisses (Film Craft)
Bronze - Awards - New Iconic Kisses (Film)
Bronze - Awards - New Iconic Kisses (Film Craft)
Bronze - Awards - New Iconic Kisses (OOH)
Bronze - Awards - Yoki Bonfire (Film Technique - Animation)
Bronze - Sport - Stadium Food Delivery (Design/Packaging)
El Ojo
Grand Prix - Stadium Food Delivery (Institutional Campaign)
Gold - Stadium Food Delivery (Digital/E-commerce)
Gold - New Iconic Kisses (Producción Integral)
Silver - Stadium Food Delivery (Content/Activation)
Silver - New Iconic Kisses (Fotografía)
Shortlist - New Iconic Kisses (Audiovisual Production)
Latin America Design Award
Gold - Havaianas Go Wild (Out Of Home)
Silver - Only (Branding / New Basic Identity)
Brasil Design Award
Bronze - Fonte:Exame (Craft for Design - Typography)
NY Festivals
Bronze - Yoki Bonfire (Film Technique)
D&AD
Graphite - New Iconic Kisses (Film)
Wood - New Iconic Kisses (Film)
Wood - New Iconic Kisses (Film)
Shortlist - We Are Mello (Media / Collaboration)
Shortlist - Stadium Food Delivery (E-Commerce/Cultural Experience)
One Show
Gold - New Iconic Kisses (Film)
Silver - New Iconic Kisses (Film)
Bronze - New Iconic Kisses (Integrated Campaign)
Bronze - New Iconic Kisses (Film)
Merit – We Are Mello - The Game (Events / Virtual)
Merit - New Iconic Kisses (Creative Effectiveness)
Merit - New Iconic Kisses (Direct)
Merit - New Iconic Kisses (Film/Direction)
CCSP (Brazilian Creative Club)
Gold Star - New Iconic Kisses (Photography)
Gold Star - Havaianas Go Wild (Design)
Silver Star - New Iconic Kisses (Film)
Silver Star - Yoki Bonfire (Film)
Silver Star - Havaianas Go Wild (Illustration)
Silver Start - The 700-Year Re-BrandBook (Art Direction)
Silver Start - The 700-Year Re-BrandBook (Design)
Bronze Star - The 700-Year Re-BrandBook (Photography)
Bronze Star - We Are Mello (Design)
Bronze Star - We Are Mello (Branded Content)
Bronze Star - Devassa Tropical MIX (Film)
Bronze Star - New Iconic Kisses (PR)
Bronze Star - New Iconic Kisses (Integrated)
Bronze Star - Faith Delivery (OOH)
In-Book - The 700-Year Re-BrandBook (Photography)
In-Book - Mosquito Vs Mosquito (Activation)
In-Book - Martinho (Film)
In-Book - New Iconic Kisses (Film)
In-Book - New Iconic Kisses (Film)
In-Book - Fonte:Exame (Design)
In-Book - Fonte:Exame (Photography)
In-Book - Cîroc Playlist Bottles
In-Book - Coach Tweet Tag
Andy's Awards
Gold - Mosquito Vs Mosquito (Ideia)
Gold - Mosquito Vs Mosquito (Reset)
Effie
Gold - New Iconic Kisses (Branded Content)
Silver - New Iconic Kisses (Marketing Sazonal)
Young Lions Health 2019. Finalist
Young Lions Brazil 2017. Finalist
Profissionais do Ano 2021. Mercado Sudeste Capitais - New Iconic Kisses
The Most Contagious Campaigns of 2021 - New Iconic Kisses - Link
Meio&Mensagem Best Campaign of 2021 - New Iconic Kisses - Link